Creativity & ‘newness’ remain key marketing tools to appeal to beauty shoppers—as advances in sustainability and production are redefining packaging innovation.
UKPACK’s Jellyfish Cosmetic Jar captivates consumers by delivering a unique visual experience that aligns with the high standards of today’s beauty industry.
Recent beauty launches show how brands aim to elevate the 'skincare ritual,' as packaging suppliers discuss their most in-demand and eco-friendly innovations.
Nearly 1,200 exhibitors showcased finished products and packaging—and welcomed 26,000 visitors to the 21st edition of Cosmoprof North America Las Vegas.
Post-pandemic, samples have taken on a larger role in enticing consumers to purchase full-size products—or, to easily tote them along as ‘small indulgences.’
Brands are meeting the rising demand for fragrances—& suppliers are offering glass bottles that are recyclable, refillable, and decorated in a multitude of ways