Charles Sternberg, Assistant Editor03.23.21
Clean hair care brand Innersense Organic Beauty has earned B Corp designation, joining a global movement of companies dedicated to meeting the highest standards of verified social, environmental and sustainable accountability.
The certification supports Innersense’s commitment to help positively impact its local, regional and global communities, suppliers and partners. Only 3,821 companies in 74 countries are currently certified B Corp across all industries. Innersense Organic Beauty earned its certification in March 2021, on the heels of its INNOCOS Blue Beauty Award for Environmental Impact. The brand is celebrating with employee outreach sessions to deliver education and inspire involvement.
"From our inception, we envisioned a brand 'beyond business,' giving back and being change makers along the way. We've grown to a place where we can now do that. Our B Corp certification amplifies our guiding principles and brand pillars: Be Well, Be Beautiful and Be Conscious," said Greg Starkman, founder, Innersense Organic Beauty.
"Becoming B Corp reinforces the confidence our community has in our brand. It acknowledges our commitment to social and environmental responsibility and elevates our brand as a leader in the clean beauty industry. At our core, we value balancing profit with purpose," shared Joanne Starkman, founder, Innersense Organic Beauty.
The certification supports Innersense’s commitment to help positively impact its local, regional and global communities, suppliers and partners. Only 3,821 companies in 74 countries are currently certified B Corp across all industries. Innersense Organic Beauty earned its certification in March 2021, on the heels of its INNOCOS Blue Beauty Award for Environmental Impact. The brand is celebrating with employee outreach sessions to deliver education and inspire involvement.
"From our inception, we envisioned a brand 'beyond business,' giving back and being change makers along the way. We've grown to a place where we can now do that. Our B Corp certification amplifies our guiding principles and brand pillars: Be Well, Be Beautiful and Be Conscious," said Greg Starkman, founder, Innersense Organic Beauty.
"Becoming B Corp reinforces the confidence our community has in our brand. It acknowledges our commitment to social and environmental responsibility and elevates our brand as a leader in the clean beauty industry. At our core, we value balancing profit with purpose," shared Joanne Starkman, founder, Innersense Organic Beauty.
