When Meghan Markle and Prince Harry first announced they were creating Archewell, which includes Archewell Productions and the Archewell Foundation, some critics were skeptical—but now, with the backing of Procter & Gamble, it seems the sky's the limit.

The Archewell Foundation is an "impact-driven non-profit" that aims to "uplift and unite communities—local and global, online and offline—one act of compassion at a time."

The new partnership will prioritize gender equality and build upon Archewell Foundation's work with Girls Inc. and National Women's Law Center, Archewell states on its website.  

P&G will also help the Archewell Foundation reach its goal to build more compassionate and inclusive online spaces. The Foundation will also join P&G's sponsorship of Paralympic athletes to increase visibility—promoting the transformative power of sports. 

Last week, the Duke and Duchess of Sussex helped raise over $300 million while working with P&G on Global Citizen's Vax Live event, encouraging everyone (who is able) to get the coronavirus vaccine.

P&G states on its website:

"P&G has long committed to being a force for good in the areas of community impact, equality, and inclusion and environmental sustainability." 

"We’ve also been inspired by the mission of the Archewell Foundation and its founders – the Duke and Duchess of Sussex – that with community, and through compassionate service to others, we can drive systemic cultural change, benefitting everyone."

Meghan Markle Has History with P&G

Ever since the partnership was announced, the Internet is buzzing about this video below, posted by E! Online.

Back in 1993, Markle took a stand on sexism when she appeared on Nickelodeon's 'Nick News.' She wrote a letter to P&G protesting the use of the word "women" in an Ivory Dishwashing Liquid commercial, which convinced P&G to change the word to "people."

During the interview, Markle—at just 11 years old—said, as reported by Vanity Fair: "“If you see something that you don’t like or are offended by on television or another place, write letters and send them to the right place, and you can really make a difference, for not just yourself but for other people.”

Newsweek asked P&G how they feel about that incident now. "We were moved to hear that, even as a young girl, the duchess was motivated to speak out about gender equality," a spokesperson told Newsweek. The comment continues, "...we strive to use our voice in advertising as a force for good, raising awareness of, and sparking conversation around, topics including gender bias."

More About Archewell

Archewell also aims to produce programming that informs, elevates, and inspires through Archewell Productions. Its first project with Netflix is the new docu-series Heart of Invictus. 

Plus—Archewell Audio partnered with Spotify to launch a podcast, spotlighting diverse perspectives and voices. 

Archewell gets its name from the royals' son Archie, who just celebrated his second birthday on May 6th.