07.29.21
L’Oréal reported strong growth in the first half of 2021 with $18.1 billion in sales, an increase of 20.7% compared to 2020. The company also returned to its pre-Covid growth rate, up 6.6% like-for-like compared to the first half of 2019, with an acceleration of 8.4% in the second quarter compared to 2020.
Furthermore, L’Oréal recorded market share gains in all Divisions and all geographic Zones. According to Nicolas Hieronimus, CEO of L’Oréal, “this remarkable performance reflects the relevance and healthy balance of our multi-faceted model in terms of geographic footprint, brands and categories.”
Hieronimus continued, “The Professional Products Division has successfully transformed its business model and achieved record performance. The Consumer Products Division recorded double-digit growth in the second quarter, thanks in particular to the recovery of makeup. L’Oréal Luxe also saw a sharp rise in fragrance sales and significantly outperformed the market. The Active Cosmetics Division achieved record growth, demonstrating that its brand portfolio is perfectly adapted to consumers’ health and beauty aspirations.”
In the second half of 2021, L’Oréal will pursue its offensive product launch strategy while at the same time investing in relevant growth drivers to spur the future growth and the desirability of its brands.
“We are more confident than ever in our ability to outperform the market and achieve a year of growth in both sales and results,” Hieronimus added.
Furthermore, L’Oréal recorded market share gains in all Divisions and all geographic Zones. According to Nicolas Hieronimus, CEO of L’Oréal, “this remarkable performance reflects the relevance and healthy balance of our multi-faceted model in terms of geographic footprint, brands and categories.”
Hieronimus continued, “The Professional Products Division has successfully transformed its business model and achieved record performance. The Consumer Products Division recorded double-digit growth in the second quarter, thanks in particular to the recovery of makeup. L’Oréal Luxe also saw a sharp rise in fragrance sales and significantly outperformed the market. The Active Cosmetics Division achieved record growth, demonstrating that its brand portfolio is perfectly adapted to consumers’ health and beauty aspirations.”
In the second half of 2021, L’Oréal will pursue its offensive product launch strategy while at the same time investing in relevant growth drivers to spur the future growth and the desirability of its brands.
“We are more confident than ever in our ability to outperform the market and achieve a year of growth in both sales and results,” Hieronimus added.