10.30.24
Olberding Brand Family, a Cincinnati-based fourth-generation, family-owned, global graphic services company, has expanded to St. Louis, Missouri.
Focused on holistically partnering with consumer-packaged-goods (CPG) companies, such as Procter & Gamble, Kimberly-Clark, Church & Dwight, L’Oréal, and Kao Brands, among others, Olberding Brand Family creates a seamless path from design-to-shelf through the entire brand activation lifecycle, from the physical store shelf to the digital shelf.
John Herbstreit, Chief Graphics Officer, Olberding Brand Family, said,
“St. Louis has a rich packaging history and with recent industry consolidation, has created a deep pool of experienced professionals with specialized skills that are increasingly rare in the domestic market. These professionals have weathered industry transformations, adapted to technological shifts, and understand the high standards that domestic clients expect. They bring something that can't be easily replicated with offshore personnel—a deep understanding of both technical requirements and client expectations in the U.S. market.”
Olberding Brand Family is capitalizing on the high concentration of experienced pre-media/pre-press professionals in the St. Louis market.
With an initial staff of fifteen graphic services and account management professionals, the company plans to double that number over the next two years.
Focused on holistically partnering with consumer-packaged-goods (CPG) companies, such as Procter & Gamble, Kimberly-Clark, Church & Dwight, L’Oréal, and Kao Brands, among others, Olberding Brand Family creates a seamless path from design-to-shelf through the entire brand activation lifecycle, from the physical store shelf to the digital shelf.
John Herbstreit, Chief Graphics Officer, Olberding Brand Family, said,
“St. Louis has a rich packaging history and with recent industry consolidation, has created a deep pool of experienced professionals with specialized skills that are increasingly rare in the domestic market. These professionals have weathered industry transformations, adapted to technological shifts, and understand the high standards that domestic clients expect. They bring something that can't be easily replicated with offshore personnel—a deep understanding of both technical requirements and client expectations in the U.S. market.”
Olberding Brand Family is capitalizing on the high concentration of experienced pre-media/pre-press professionals in the St. Louis market.
With an initial staff of fifteen graphic services and account management professionals, the company plans to double that number over the next two years.
