Beauty brands are striving to create a more sustainable, water-responsible world. Take a look at what Skin Authority, BABOR, Lumene, and LOLI Beauty are doing in the slideshow above.
Read more about these brands in the Online Exclusive -- Beauty Brand Execs Speak on the Challenges of Water Usage
We also featured water-conserving initiatives by L'Oreal, Unilever, and more -- see the slideshow: Waterless Beauty