09.27.12
With word circulating that Lady Gaga's fragrance is selling more than 8 million bottles a week, the entertainer is stepping at a brisk pace. And her platforms are allowing her to do it in style. While promoting the perfume in Paris, she was sporting high heels that looked like her new fragrance bottle—thick black and gold heels complete with gold talons. Will this mark a new trend of tie-ins between fragrance packaging and fashion?