03.20.14
There’s been a resurgence of late with brands seeking the credibility factor that a doctor endorsement conveys.
In this vein, Lancome, has announced a partnership with internationally acclaimed dermatologist Dr. Macrene Renee Alexiades-Armenakas. Dr. Macrene will serve as Lancome's consulting dermatologist and skincare authority, working closely with the brand on skincare innovation and sharing her insights on cutting-edge research projects.
"Dr. Macrene is renowned throughout the industry as an incredible resource with an exceptional background," said Xavier Vey, president, Lancome USA. "Her devoted patient following, prestigious publication record, and years of sterling professional experience truly make her best-in-class. As the brand's consulting dermatologist, Dr. Macrene will lend her professional expertise to Lancome Skincare. Our passion and knowledge in anti-aging treatment have pioneered technologies and innovative formulas to achieve youthful, radiant skin. We are excited to enter into this partnership and are honored to have Dr. Macrene serving as our skincare ambassador and resident dermatological expert."
As the Derm-Scientist® with over 20 years of experience in scientific research and clinical dermatology, Dr. Macrene represents the top of her field and was the natural choice as a brand voice for Lancome. "I've spent years in the laboratory investigating plant molecular biology, cell and developmental biology and genetics," explains Dr. Macrene. "So I have a keen understanding of how the latest cosmetic compounds affect skin and the aging process. I'm thrilled to have the opportunity to align with Lancome on its groundbreaking work in this field."
As director of her own Research Clinic and Private Practice in laser and aesthetic dermatology in New York City, Dr. Macrene continuously examines the latest scientific literature to critically evaluate new molecules for their efficacy and safety.
In this vein, Lancome, has announced a partnership with internationally acclaimed dermatologist Dr. Macrene Renee Alexiades-Armenakas. Dr. Macrene will serve as Lancome's consulting dermatologist and skincare authority, working closely with the brand on skincare innovation and sharing her insights on cutting-edge research projects.
"Dr. Macrene is renowned throughout the industry as an incredible resource with an exceptional background," said Xavier Vey, president, Lancome USA. "Her devoted patient following, prestigious publication record, and years of sterling professional experience truly make her best-in-class. As the brand's consulting dermatologist, Dr. Macrene will lend her professional expertise to Lancome Skincare. Our passion and knowledge in anti-aging treatment have pioneered technologies and innovative formulas to achieve youthful, radiant skin. We are excited to enter into this partnership and are honored to have Dr. Macrene serving as our skincare ambassador and resident dermatological expert."
As the Derm-Scientist® with over 20 years of experience in scientific research and clinical dermatology, Dr. Macrene represents the top of her field and was the natural choice as a brand voice for Lancome. "I've spent years in the laboratory investigating plant molecular biology, cell and developmental biology and genetics," explains Dr. Macrene. "So I have a keen understanding of how the latest cosmetic compounds affect skin and the aging process. I'm thrilled to have the opportunity to align with Lancome on its groundbreaking work in this field."
As director of her own Research Clinic and Private Practice in laser and aesthetic dermatology in New York City, Dr. Macrene continuously examines the latest scientific literature to critically evaluate new molecules for their efficacy and safety.
