02.18.15
Dial has expanded into skincare with the launch of two new bath & body products - Dial Miracle Oil Body Wash and Omega Moisture Body Wash.
According to the brand, MIracle Oil is is the first-ever body wash formulated with 'micro oil' technology, and 'beautifully soft' skin is its benefit. It lathers to clean and moisturize in the shower, in one step - and, smells "intoxicating," the brand says, with its scent called Blue Lotus. It contains Marula oil.
The brand's Omega Moisture Body Wash is formulated with sea berries, which contain 190 nutrients and high levels of omega lipids to help nourish and strengthen the skin’s barrier.
“For over 65 years consumers have trusted Dial to deliver high quality products for the whole family,” said Celeste Calderon, Director of Marketing, Dial Personal Care. “Our team of experts are inspired by the latest in beauty and food trends to develop the most innovative and beneficial new products using the latest advancements in research and development.”
Both products are packaged in curvy bottles that are ergonomically shaped, making them easy to not slip out of wet hands. The bottles have flip top caps that are Dial's signature orange hue. The ingredients are featured on the labels.
The new body washes are launching this month at drug and mass retailers, for $4.99.
According to the brand, MIracle Oil is is the first-ever body wash formulated with 'micro oil' technology, and 'beautifully soft' skin is its benefit. It lathers to clean and moisturize in the shower, in one step - and, smells "intoxicating," the brand says, with its scent called Blue Lotus. It contains Marula oil.
The brand's Omega Moisture Body Wash is formulated with sea berries, which contain 190 nutrients and high levels of omega lipids to help nourish and strengthen the skin’s barrier.
“For over 65 years consumers have trusted Dial to deliver high quality products for the whole family,” said Celeste Calderon, Director of Marketing, Dial Personal Care. “Our team of experts are inspired by the latest in beauty and food trends to develop the most innovative and beneficial new products using the latest advancements in research and development.”
Both products are packaged in curvy bottles that are ergonomically shaped, making them easy to not slip out of wet hands. The bottles have flip top caps that are Dial's signature orange hue. The ingredients are featured on the labels.
The new body washes are launching this month at drug and mass retailers, for $4.99.
