Indique Hair is partnering with Denman Brushes, and kicked off its Brush Crush campaign yesterday. Indique Hair supplies hair extensions to its global partners.

The company created a series of videos, and will hold a private stylist event - the Brush Crush challenge. The videos feature industry experts highlighting the various brush attributes as well as quick styling tricks.

The social media contest launches simultaneously with the campaign. Contestants must follow @iLoveIndique on Instagram for a chance to win a complete set of seven Denman Brushes, and a tube of Indique Hair.

For the Brush Crush Challenge, Indique and Denman invites three of Atlanta's top stylists to participate in a three round styling challenge (timed) where they have to use a Denman Brush and specific tools to create the designated look. The styles will be judged by industry experts on originality, presentation and overall trend interpretation. The winner will be announced on March 25th.

Ericka Dotson, Indique Co Founder and Creative Director, commented: "Denman brushes have always been my staple styling tool. We are excited to collaborate with a company endorsed by hairdressers all over the world."