02.25.16
The “Neutrogena. See What’s Possible” campaign has launched - and its educational and inspiring digital content will be leveraged through social platforms in over 27 countries around the world. It's the largest digitally-driven campaign that Neutrogena has ever executed.
The campaign debuts with a commercial voiced by Kerry Washington, and features real women following their passions to empower consumers to live their dreams. Another video, shown below, stars Modern Family's Julie Bowen.
A Goal To Inspire Women
The campaign brings to life the brand’s point of view on beauty, which is that what really makes a woman beautiful is the ability to look in the mirror and know that anything is possible.
Alicia Sontag, President, Beauty Care, Johnson & Johnson Consumer Inc., said: “We support women around the world and are proud to help them put their best face forward as they pursue their own dreams – big or small.”
Neutrogena has also partnered with various organizations around the world. In the United States, the brand has forged a partnership with the Girls Inc. organization whose mission is to inspire all girls to be strong, smart, and bold.
Stephanie Guggenheim, U.S. Senior Director of Facial Care, Neutrogena, said, “It was important for us to go even further with this commitment, which is why we’ve chosen to partner with the Girls Inc. organization to help 250,000 girls over the next decade develop the life skills and tools they need to pursue their dreams.”
View the campaign on Neutrogena's website and social media pages, including YouTube. Women are encouraged to join the conversation using the hashtag #SeeWhatsPossible.
The campaign debuts with a commercial voiced by Kerry Washington, and features real women following their passions to empower consumers to live their dreams. Another video, shown below, stars Modern Family's Julie Bowen.
A Goal To Inspire Women
The campaign brings to life the brand’s point of view on beauty, which is that what really makes a woman beautiful is the ability to look in the mirror and know that anything is possible.
Alicia Sontag, President, Beauty Care, Johnson & Johnson Consumer Inc., said: “We support women around the world and are proud to help them put their best face forward as they pursue their own dreams – big or small.”
Neutrogena has also partnered with various organizations around the world. In the United States, the brand has forged a partnership with the Girls Inc. organization whose mission is to inspire all girls to be strong, smart, and bold.
Stephanie Guggenheim, U.S. Senior Director of Facial Care, Neutrogena, said, “It was important for us to go even further with this commitment, which is why we’ve chosen to partner with the Girls Inc. organization to help 250,000 girls over the next decade develop the life skills and tools they need to pursue their dreams.”
View the campaign on Neutrogena's website and social media pages, including YouTube. Women are encouraged to join the conversation using the hashtag #SeeWhatsPossible.
