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Aritaum (pronounced "ar-ree-ta-um"), a division of AmorePacific, is a retailer that sells the largest curated selection of Korean beauty products in North America - and it's set to expand in 2016.
The retailer has more than 70 locations across the United States and Canada, and more will be opening throughout the year.
The name, Aritaum, comes from the words for "beauty" and "place" in Korean. Aritaum sells a variety of K-beauty brands, including AmorePacific and the other brands the company owns, some of which are IOPE, Laneige, and Sulwhasoo.
Jay Yim, Director of Marketing, Aritaum, AmorePacific, said, "Interest in Korean skincare products is at an all-time high for one simple reason: they work. Aritaum provides a convenient destination for these incredible products and offers our customers a chance to experience the fantastic world of K-beauty."
The retailer has more than 70 locations across the United States and Canada, and more will be opening throughout the year.
The name, Aritaum, comes from the words for "beauty" and "place" in Korean. Aritaum sells a variety of K-beauty brands, including AmorePacific and the other brands the company owns, some of which are IOPE, Laneige, and Sulwhasoo.
Jay Yim, Director of Marketing, Aritaum, AmorePacific, said, "Interest in Korean skincare products is at an all-time high for one simple reason: they work. Aritaum provides a convenient destination for these incredible products and offers our customers a chance to experience the fantastic world of K-beauty."