Elizabeth Taylor White Diamonds, one of the most celebrated fragrance franchises, is celebrating 25 years - and marking the anniversary with a new launch, White Diamonds Night. 

The new fragrance debuted at an event on April 5th co-hosted by actress/producer/activist Eva Longoria. The event honored Elizabeth Taylor's vision and contribution to the beauty & fragrance industry.

Scott Beattie, Chairman, President and Chief Executive Officer, Elizabeth Arden, said, "Elizabeth Taylor was a true visionary. She launched a successful fragrance empire at a time when celebrity fragrances were rare. It was because of this extraordinary foresight that Elizabeth Taylor White Diamonds is one of the most successful franchises of all time with over $1.5 billion dollars in sales and counting."

As part of Elizabeth Taylor's passionate commitment and fearless leadership in the fight against HIV/AIDS, she directed that a portion of her royalties from White Diamonds and her other House of Taylor fragrances go to The Elizabeth Taylor AIDS Foundation.

Eva Longoria added, "Elizabeth Taylor is a legendary icon and humanitarian and I'm honored to be part of this wonderful evening."

Elizabeth Taylor White Diamonds Night opens with "sparkling and glittering notes that depict iridescent diamonds under night light," the brand says. It includes also includes notes of: bergamot, mandarin and night blooming jasmine, followed by apricot and sweet freesia, before ending with musk, resins, creamy sandalwood and patchouli.

The black bottle is adorned with crystals around its neck. The black carton is decorated with gold accents, a bow and glistening crystals.