04.19.16
Partners Tom Crowley, Alex Fogelson and Sabrina Vertucci, who have all held leadership roles at Lotta Luv LLC., have created a new licensing company based in New York City - Taste Beauty.
The Taste team’s expertise lies in marketing to teens and tweens, and will be manufacturing private label scented and flavored cosmetics, which will be distributed throughout all retail channels.
The company has already committed to several licensing deals with iconic candy, food and character brands, for lip balms, lip glosses, nail polish, cosmetic bags and bath & body products.
We can expect to see Taste’s first line on shelves for Fall 2016.
A Focus on Packaging
According to its founders, Taste Beauty has a plan to invest significantly in innovative packaging, which will strongly differentiate the brand at retail and drive growth.
Alex Fogelson, Managing Partner of Taste Beauty, explains, "By leveraging technologies like 3D printing, tirelessly focusing on our customers' needs and utilizing a nimble operating structure, we believe there is an incredible opportunity to provide tremendous value to best-in-class licensors and retailers. We are focused on developing winning, elevated products that drive sales for retailers and smiles for consumers.”
The Taste team’s expertise lies in marketing to teens and tweens, and will be manufacturing private label scented and flavored cosmetics, which will be distributed throughout all retail channels.
The company has already committed to several licensing deals with iconic candy, food and character brands, for lip balms, lip glosses, nail polish, cosmetic bags and bath & body products.
We can expect to see Taste’s first line on shelves for Fall 2016.
A Focus on Packaging
According to its founders, Taste Beauty has a plan to invest significantly in innovative packaging, which will strongly differentiate the brand at retail and drive growth.
Alex Fogelson, Managing Partner of Taste Beauty, explains, "By leveraging technologies like 3D printing, tirelessly focusing on our customers' needs and utilizing a nimble operating structure, we believe there is an incredible opportunity to provide tremendous value to best-in-class licensors and retailers. We are focused on developing winning, elevated products that drive sales for retailers and smiles for consumers.”
