05.19.16
Eden BodyWorks wants to encourage women to embrace their own standards of beauty with its #EdenGoesGlobal campaign. The campaign’s mission is to expand brand recognition outside of the U.S., while celebrating what beauty means to women around the world.
A few of Eden BodyWorks’ hair products are shown above.
Eden BodyWorks founder, Jasmine Lawrence, has recruited Patrice Yursik, founder of the blog, Afrobella, and known as "The Godmother of Brown Beauty Blogging," to host the brand’s first-ever event in Trinidad & Tobago.
Yursik was born in Trinidad and her blog highlights natural hair and makeup for a wide range of skin tones. "It's a dream come true to return to my homeland and help to introduce one of my favorite natural hair brands to the people of Trinidad,” she commented.
Lawrence added, "We look forward to introducing the brand and truly connecting with women in destinations across the world. Starting with Trinidad, St. Thomas and Canada, we'll be speaking with them to learn about the beauty standards in their communities and their own personal relationship with beauty.”
Photos Above
On Left, Afrobella's Patrice Yursik, sporting the MAC Cosmetics Tinted Lipglass limited edition color she created in 2011 called All of My Purple Life,” in as part of the brand’s MAC Bloggers’ Obsession collection.
On Right, a few Eden BodyWorks' products
A few of Eden BodyWorks’ hair products are shown above.
Eden BodyWorks founder, Jasmine Lawrence, has recruited Patrice Yursik, founder of the blog, Afrobella, and known as "The Godmother of Brown Beauty Blogging," to host the brand’s first-ever event in Trinidad & Tobago.
Yursik was born in Trinidad and her blog highlights natural hair and makeup for a wide range of skin tones. "It's a dream come true to return to my homeland and help to introduce one of my favorite natural hair brands to the people of Trinidad,” she commented.
Lawrence added, "We look forward to introducing the brand and truly connecting with women in destinations across the world. Starting with Trinidad, St. Thomas and Canada, we'll be speaking with them to learn about the beauty standards in their communities and their own personal relationship with beauty.”
Photos Above
On Left, Afrobella's Patrice Yursik, sporting the MAC Cosmetics Tinted Lipglass limited edition color she created in 2011 called All of My Purple Life,” in as part of the brand’s MAC Bloggers’ Obsession collection.
On Right, a few Eden BodyWorks' products
