Beachbody has named a new Chief Information Officer -- Bryan Muehlberger.    

Muehlberger will lead Beachbody's Enterprise Technology team in its efforts to prepare for future scalability, drive company efficiency, and develop technology strategies to better serve company-wide objectives. He will report directly to President & Chief Operating Officer, Robert Gifford. Beachbody markets fitness and nutrition products. 

Over the span of his 20+ year career, Muehlberger has been responsible for laying the groundwork for company growth, transforming IT departments, and continuously improving key functions for advancement and expansion. Prior to joining Beachbody, Muehlberger served as Chief Information Officer and Vice President of Information Technology for Red Bull North America where he implemented a corporate innovation program called Red Bull Labs, launched the first-ever Advanced Analytics and Data Science team, and successfully built and delivered internal and external web and mobile solutions – while ultimately molding the company's IT organization into a world-class business partner.

Carl Daikeler, CEO and co-founder of Beachbody, says, " Muehlberger's ability to successfully revamp organizations in the technology space makes him the ideal candidate to build on our accomplishments as well as guide Beachbody's Enterprise Technology organization into the future."

Muehlberger comments, "I am thrilled to be joining Beachbody at such a pivotal time for the company. The potential for how Beachbody customers consume content and purchase products is rapidly changing, and it's crucial that we continue to innovate. I see tremendous opportunity for growth..."