07.19.18
Too Faced continues to celebrate its 20th anniversary year with more exciting new products, including a collaboration with hair salon chain Drybar.
The cosmetics brand has created a glittery version of Drybar's scented hairspray, and it is called the Drybar x Too Faced Glitter Spritzer. The hairspray is infused with gold and silver glitter, to make hair sparkle and shine while holding it in place. It will debut on August 1st.
The sparkly hair spray is Drybar's first collaboration -- and Too Faced Cosmetics' first hair product.
WWD reports that Jerrod Blandino, co-founder and chief creative officer of Too Faced Cosmetics, is friends with Alli Webb, founder of Drybar. Webb tells WWD, "I love glitter in any shape or form. We were excited to make a product that was equivalent in the hair space to what [Too Faced] does in the makeup space. It’s a great marriage of the two brands.”