Revenue from the sales of oral hygiene products are expected to rise to $19 Billion in 2019, according to a new report by Persistence Market Research (PMR). 

The oral hygiene products market drives around 74% of the total oral care market. 

PMR states, "manufacturers of oral hygiene products are wooing consumers with innovative products incorporating healthy, natural ingredients and advanced technologies to stay ahead in the game." More natural oral hygiene products are being developed, such as herbal toothpaste and vegan floss. There are also more dental hygiene products being developed that incorporate advanced technologies, such as battery-operated toothbrushes. 

Fueling market growth is a rising consumer demand, due to a growing focus on oral health. Cosmetic dental treatments and dental hygiene are two major growth influencers.

Oral hygiene products are in increasing demand across the globe. Oral hygiene products, such as toothpaste, toothbrushes, mouth wash, and dental floss are available through multiple sales channels, including supermarkets, drug stores, and e-commerce portals -- and are pushing revenues in the global market.

Looking Ahead

Demand for medicated oral hygiene products will soar in the near future, according to PMR.

Of late, there has been a high incidence of dental caries and other dental indications such as gingivitis, halitosis, and periodontitis. This has fueled the adoption of medicated oral hygiene products to provide relief from these conditions.

The report is segmented by product type, including toothpaste, toothbrush, mouth wash/rinse, floss, teeth whitening, orthodontic wax and denture cleansers & fixatives; and by Indication, including dental caries, gingivitis, halitosis, periodontitis and Peri-implantitis.

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