08.13.19
Paula Abdul is InMode's new brand ambassador. The pop icon is promoting the medical device company's aesthetic treatments, including its BodyTite and FaceTite technologies as alternatives to traditional cosmetic surgery.
Abdul is an award-winning dancer and choreographer -- singer, actress, and television personality. Her numerous accolades include having six number-one singles on the Billboard Hot 100. At age 57, she is a lifelong performer -- and still in great shape. "I can do bicep and tricep workouts as much as anyone else, but as you get older, there is only a certain amount of tone and shape that you can have," she says.
Dr. Spero Theodorou, plastic surgeon, and InMode's Chief Medical Officer, says, "Paula is an excellent candidate for InMode's innovative technology. It uses radio-frequency to provide a natural tighter appearance. She is fit and exercises regularly, but has some troubling areas due to past injuries and the effects of aging -- which overtake us all."
To sculpt and remodel those trouble spots, Paula turned to InMode's BodyTite system for her arms and FaceTite and Morpheus8 handpieces for her lower face, jawline and neck.
The treatment is designed to leave no visible scarring, requires little downtime, and is less costly than traditional surgical treatments. Results are often observed immediately, with continued improvement seen up to 12 months later.
Abdul comments, "I am proud to get the word out...while maintaining a healthy lifestyle of fitness and skincare routines, I still wanted more definition and tighter, firmer skin at my jawline and arms - and InMode's BodyTite and FaceTite helped me restore a sleeker, more youthful look without invasive cosmetic surgery."
Shakil Lakhani, president of InMode North America, adds, "We are thrilled to announce a strong and powerful woman like Paula representing our brand. Paula has an ageless presence and embodies InMode's commitment to enhance beauty and well-being. This collaboration will ensure a greater audience is aware of the benefits of InMode's technology on a national and global level."