Mary Kay Holds Annual Conference in Florida

Mary Kay's Reps headed to Florida for the company's annual Leadership Conference, taking place January 12-16, 2020. 

The company's iconic pink Cadillacs rolled into Orlando -- along with an estimated 6,800 leading Mary Kay independent sales force members. This marks the third time Mary Kay has held its annual Leadership Conference in Orlando following events in 1991 and 1997.

The four-day event is at the Orange County Convention Center, the second largest convention facility in the United States. It is focusing on recognizing, educating and motivating Mary Kay leaders from across the country.

According to Visit Orlando, the official tourism association for Orlando, the 2020 conference will pump an estimated $17.5 million into the local economy in direct visitor spending.

Laura Beitler, vice president of sales, Mary Kay, says, "As a premier destination for tourism, we're excited to be back in Orlando for our third time to celebrate the success of Mary Kay's top leaders. Our Leadership Conference is an exciting opportunity for Mary Kay Independent Sales Directors and Mary Kay Independent National Sales Directors to receive leadership support and motivation to then share with the growing Mary Kay independent sales force worldwide."

Mary Kay took over Universal Studios Florida for an evening event on Jan. 12 to reward qualifying Mary Kay Independent Sales Directors. 

Mary Kay's Leadership Conference is the first in a series of three annual conferences hosted by the iconic beauty company in the United States. In March, Mary Kay holds its annual Career Conference in approximately 30 cities nationwide and in July, the cosmetics giant hosts its annual Seminar in Dallas near the company's global headquarters.

Photos are screenshots via MaryKay