Beauty Packaging Staff02.13.20
L'Occitane Group has launched Duolab's new 'Skin Responsive' System -- and it is a breakthrough in 'face care,' the company says.
Duolab is L'Occitane's new beauty startup that presents a new approach to face care -- 'skin responsive care'. The Duolab system includes an app the counter-top device, shown.
The system uses AI technology to adapt to the skin's changing needs -- producing tailored, natural, preservative-free face care formulas, freshly blended and on demand.
Using the app and a unique skin diagnostic tool, the system assesses the user's skin profile and skin priorities with two state-of-the-art forms of AI to both pre-empt skin's needs and respond to its changing environment.
It generates a personalized care program with clinically proven capsule combinations based on three moisturizing bases and five active concentrates. The user loads the prescribed combination into the device, and a patented emulsification process delivers a freshly blended monodose in 90 seconds.
Duolab's thermo-cosmetic technology warms the cream to the skin's natural temperature, for a more effective absorption of the active ingredients.
The system is being sold as "capsules on the go" or via a monthly subscription.
Partnering with Teracycle to Collect Back Capsules
To ensure that used capsules are disposed of properly, Duolab has created a dedicated collection and recycling scheme in partnership with TerraCycle.
In exchange for a reward of loyalty points, customers can simply send their empties back to Duolab in the prepaid envelope provided with every purchase, or drop them off at any L'Occitane boutique in the UK.
Duolab is available on the brand's website and at selected L'Occitane boutiques in the UK and Ireland -- with availability to be extended to Asia before the end of the year.
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