Beauty Packaging Staff05.19.20
Lord Jones is co-founding a new CBD skincare line with actress Kristen Bell -- and it's called Happy Dance.
Happy Dance by Kristen Bell will launch this fall. Together, Lord Jones and Kristen Bell will develop, manufacture, and distribute the clean, simple hemp-derived CBD skincare line, which includes personal care products.
Bell comments, "I first discovered Lord Jones CBD products two years ago and have been using them ever since. I was skeptical at first, but was quickly blown away by the quality, integrity, and consistency in all of the products. When I met Lord Jones founders Rob & Cindy, we aligned on a shared desire to make a CBD line that would be accessible to a wider audience at a lower price point while maintaining the same trusted quality as the Lord Jones brand."
Lord Jones CEO and founder Rob Rosenheck adds, "We couldn't imagine a better partner than Kristen...Her passion, authenticity and kindness will be at the core of Happy Dance and make her the perfect messenger to bring CBD self-care to the mainstream."
Happy Dance is scheduled to launch later this year.
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