Bond No. 9 New York has a new fragrance, launching this month - and it's a homage to New York City, My New York.

The global pandemic inspired its packaging -- specifically, the images of flags that projected onto the Christ the Redeemer statue in Brazil.

My New York Eau de Parfum (and matching scented candle, shown above) is in the brand's signature bottle, and decorated with a colorful design featuring flags from different countries. They include the U.S., Japan, Great Britain, and Mexico.

The tri-colored Pan-African flag developed in 1920 is also featured -- and it represents a symbolic union of Black people around the world, not a territory.

Note: The limited edition Swarovski crystal bottle is shown above -- and this will launch in November. 

This Moment of Solidarity in Brazil Inspired the Design

Bond No. 9 New York describes the moment that inspired the packaging design, stating, "While the world was watching non-stop devastating news in the early days of the pandemic, something truly hopeful occurred in Brazil."

"Christ the Redeemer, Rio de Janeiro’s ever-present symbol, stood solid as the images of flags from around the world were projected onto the statue’s facade in a sign of solidarity among nations affected by the virus."

The Fragrance

Laurice Rahmé, the company's founder, says, "This scent is abstract. It's sexy and spicy, just like New York."

She continues, "The top explodes with an energizing burst of ginger and pink pepper, which simmers down into a rich rose heart. Finally, the base is lush with cashmeran, sandalwood, and patchouli, lending the composition a luxurious and grounding warmth.

Giving Back: Helping New Yorkers  

From October 15-29, 10% of online sales of My New York at Bond No. 9 will benefit Robin Hood's Rise Up New York!, which is helping everyday New Yorkers rebuild their lives as the city moves toward recovery from the pandemic.

My New York is sold at Bond New York Boutiques, Saks Fifth Avenue nationwide, select Bloomingdale's stores.

More in Fragrance News: In case you missed it -- Everything That Happened at The Fragrance Foundation Awards