03.04.22
P&G Ventures has reintroduced Bodewell, a line of skincare products for people with eczema and psoriasis.
Bodewell’s new eczema and psoriasis lines feature gentle products with proven actives like Colloidal Oatmeal and Salicylic Acid along with essential moisturizers and a novel botanical blend called BW22. Inspired by skin science and nature, Bodewell products gently help soothe irritated skin and powerfully help skin rebalance itself over time – resulting in symptom relief and clearer looking skin over time.
Bodewell eczema and psoriasis products help relieve symptoms such as itching and irritation. They are free of steroids, parabens and fragrance – and no prescription is needed. Additionally, Bodewell offers a Dry Scalp Daily Shampoo and a Sensitive Skin Body Wash.
“Nearly 40 million people in the U.S. are affected by eczema or psoriasis,” said John Scarchilli, director P&G Ventures. “But it can be difficult to find solutions that are both gentle and effective – and reasonably priced. We don’t think people should have to deal with tradeoffs when it comes to their skin care treatment so we designed Bodewell to be both gentle and powerful.”
The following products are currently available online:
Bodewell’s new eczema and psoriasis lines feature gentle products with proven actives like Colloidal Oatmeal and Salicylic Acid along with essential moisturizers and a novel botanical blend called BW22. Inspired by skin science and nature, Bodewell products gently help soothe irritated skin and powerfully help skin rebalance itself over time – resulting in symptom relief and clearer looking skin over time.
Bodewell eczema and psoriasis products help relieve symptoms such as itching and irritation. They are free of steroids, parabens and fragrance – and no prescription is needed. Additionally, Bodewell offers a Dry Scalp Daily Shampoo and a Sensitive Skin Body Wash.
“Nearly 40 million people in the U.S. are affected by eczema or psoriasis,” said John Scarchilli, director P&G Ventures. “But it can be difficult to find solutions that are both gentle and effective – and reasonably priced. We don’t think people should have to deal with tradeoffs when it comes to their skin care treatment so we designed Bodewell to be both gentle and powerful.”
Proven Results
After 4 weeks of use in a consumer study, 9 out of 10 people felt the Bodewell Daily Eczema Calming Cream made their skin feel healthy, and 8 out of 10 people agreed that the Bodewell Daily Eczema Calming Cream reduced the number of “bad skin days.” Bodewell Psoriasis Calming Cream also recently earned the National Psoriasis Foundation Seal of Recognition.The following products are currently available online:
- Eczema Daily Calming Cream, $30
- Psoriasis Calming Cream, $32
- Psoriasis Scalp Relief Treatment, $32
- Psoriasis Soothing Spray, $32
- Dry Scalp Daily Shampoo, $18
- Sensitive Skin Moisturizing Body Wash, $18
