03.17.22
La Prairie Group has appointed Philippe Lamy as chief executive officer, effective April 2, 2022.
Lamy will lead La Prairie’s board of directors, based at the brand’s headquarters in Zurich, Switzerland. He will succeed Patrick Rasquinet, who has led the Beiersdorf-owned brand since 2010.
Rasquinet will focus on his broader role on the Beiersdorf executive board, where he oversees the group’s Pharmacy and Selective Division, encompassing brands such as Eucerin, Hansaplast, La Prairie and Chantecaille.
“In Philippe, we have found a strong leader, a forward-thinking strategist and a luxury retail insider,” said Rasquinet. “He has all the credentials to drive La Prairie forward over the coming years and help the company fulfill its potential of becoming the kind of legendary luxury house that we envision.”
“Originally educated and trained in France, Lamy is a luxury retail expert, with experience in innovative start-ups, as well as large established houses, and an international, multicultural background in all major markets,” Beiersdorf said in a statement.
Lamy will lead La Prairie’s board of directors, based at the brand’s headquarters in Zurich, Switzerland. He will succeed Patrick Rasquinet, who has led the Beiersdorf-owned brand since 2010.
Rasquinet will focus on his broader role on the Beiersdorf executive board, where he oversees the group’s Pharmacy and Selective Division, encompassing brands such as Eucerin, Hansaplast, La Prairie and Chantecaille.
“In Philippe, we have found a strong leader, a forward-thinking strategist and a luxury retail insider,” said Rasquinet. “He has all the credentials to drive La Prairie forward over the coming years and help the company fulfill its potential of becoming the kind of legendary luxury house that we envision.”
About Lamy
Lamy joins La Prairie after eight years at LVMH-owned Italian fashion brand Loro Piana, where he most recently served as managing director of Europe, Middle East and Russia. Prior to that, between 2014 and 2016, he was managing director of the brand in China. Other past positions have included global chief operating officer of luxury fashion brand Shang Xia, owned by Hermès. Lamy was also at L’Oréal in Asia and North America for more than 13 years.“Originally educated and trained in France, Lamy is a luxury retail expert, with experience in innovative start-ups, as well as large established houses, and an international, multicultural background in all major markets,” Beiersdorf said in a statement.
