10.12.22
Omni Hiraya, a Filipina-owned lifestyle brand, has launched what it says is the world's first solar-powered, 24-Karat gold-plated facial gua sha, called the Ginto Facial Sculpting Tool.
It is designed as "a way to make a luxurious skincare routine accessible," the brand states.
The Ginto, a compact way to deliver a microcurrent to the skin, is Omni Hiraya's debut product. It retails for $230.
"We know that the busy consumer does not want to add yet another product into an already overwhelming skincare routine," says Omni Hiraya founder and CEO, Janina Leprozo.
"With so many new products and information overload, consumers are now looking for multifunctional tools that enhance the products they already trust and love. That's why we've launched a simple and luxurious skincare device to help consumers incorporate proven techniques into their busy routines," she explains.
The Ginto tool has an ergonomic shape, and is designed to reduce puffiness and muscle tension, increase blood circulation, while promoting healthy blood flow.
It delivers a subtle current, with its three bulit-in solar panels, and eliminates the need for special activation serums. "This makes the tool truly travel-friendly and easy to incorporate into anyone's pre-existing skincare regime," the brand says.