01.17.24
Burt's Bees and Hidden Valley Ranch have teamed up create a limited-edition 4-pack of Burt's Bees lip balm, which boasts the flavors of Hidden Valley Ranch, Buffalo Sauce, Crunchy Celery, and Fresh Carrot.
Just in time for the Super Bowl, this collaboration fuses ranch flavor with all day lip hydration.
"We are officially in wing eating season, which feels right at home for Hidden Valley Ranch," said CC Ciafone, Marketing Director at Hidden Valley Ranch. "As we inch closer to the biggest wing consumption day of the year, we are looking forward to teaming up with Burt's Bees for this never-been-done-before collab - and our first foray into the beauty category!"
"This all started with an April Fools social post featuring Hidden Valley Ranch lip balm," stated Mariah Eckhardt, General Manager at Burt's Bees. "Fans responded so enthusiastically. So, for an exciting, limited release, we're bringing together two fan favorites—Burt's Bees lip balm and Hidden Valley Ranch. This delightfully unexpected union comes just in time for dry lip season and game day."
The limited release of Burt's Bees x Hidden Valley Ranch Dippers lip balm 4-pack will be available to purchase on the Burt's Bees website while supplies last.
Last year, Wingstop and Buff City Soap offered bars of ranch-scented, ranch-inspired soaps in celebration of National Ranch Day.
Just in time for the Super Bowl, this collaboration fuses ranch flavor with all day lip hydration.
"We are officially in wing eating season, which feels right at home for Hidden Valley Ranch," said CC Ciafone, Marketing Director at Hidden Valley Ranch. "As we inch closer to the biggest wing consumption day of the year, we are looking forward to teaming up with Burt's Bees for this never-been-done-before collab - and our first foray into the beauty category!"
"This all started with an April Fools social post featuring Hidden Valley Ranch lip balm," stated Mariah Eckhardt, General Manager at Burt's Bees. "Fans responded so enthusiastically. So, for an exciting, limited release, we're bringing together two fan favorites—Burt's Bees lip balm and Hidden Valley Ranch. This delightfully unexpected union comes just in time for dry lip season and game day."
The limited release of Burt's Bees x Hidden Valley Ranch Dippers lip balm 4-pack will be available to purchase on the Burt's Bees website while supplies last.
Other Similar Collaborations
Food-inspired beauty and personal care collaborations are more common than you might think.Last year, Wingstop and Buff City Soap offered bars of ranch-scented, ranch-inspired soaps in celebration of National Ranch Day.
