02.28.24
In celebration of its 120th anniversary, Coty is launched its long-anticipated fragrance brand today—Infiniment Coty Paris.
It is its “most ambitious and most premium fragrance project to date,” says Coty. Infiniment Coty Paris was announced in May of 2023 and created by Coty CEO Sue Nabi and Orveda CEO Nicolas Vu.
The collection features 14 scents, with innovative patent-penidng formulas that blend synthetic and natural ingredients. The innovative package design is also patent-pending.
Nabi comments: “Infiniment Coty Paris is a creation that marks a natural progression for the company, fusing beauty, science, and art. Today’s announcement is a small teaser of all that is to come in the coming months when we unveil the full extent of this exciting project to consumers across the globe.”
For the collection’s packaging, Coty partnered with the annual African Contemporary Art Fair: 1-54 for an Artcyling project. Artists have free rein to use the bottles of one collection scent in their own art project.
The collection is available online on February 28th and will be unveiled in Paris on March 2nd. Coty will also house the collection’s first global pop-up on March 20 in the Marais district.
The collection also features scent refills for five of its scents— Noir Encens, Encore une Fois, Aristo Chypre, Soleil D’Ikosim and Entre Genres.
Related: See our Online Exclusive: Infiniment Coty Fragrances—In Refillable Bottles Designed for 'Artcycling'
Atomes Crochus: honeysuckle and smoked green tea floral fragrance.
Les Mots Doux: this is a delicate fragrance of jasmine and rose.
J’Ai Trois Amours: a fruity floral scent with notes of banana blossom and jasmine.
Soleil D’Ikosim: a floral scent of orange blossom, vetiver and neroli.
Aristo Chypre: a rich perfume of patchouli and rose.
Encore Une Fois: this fragrance blends vanilla Planifolia and vanilla bourbon with Peru Balsam.
Noir Encens: a bold woody perfume of black pepper and incense.
Santal A La Vida: a warn sandalwood fragrance with hints of jasmine.
Un Parc de Roses en Alabama: this leathery floral scent has notes of rose, myrrh and leather accord.
L’Amour Pourpre: a fragrance of royal lavender with vanilla notes.
Après L’Amour: a warm scent of virgin tobacco accord with hints of ginger.
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It is its “most ambitious and most premium fragrance project to date,” says Coty. Infiniment Coty Paris was announced in May of 2023 and created by Coty CEO Sue Nabi and Orveda CEO Nicolas Vu.
The collection features 14 scents, with innovative patent-penidng formulas that blend synthetic and natural ingredients. The innovative package design is also patent-pending.
Nabi comments: “Infiniment Coty Paris is a creation that marks a natural progression for the company, fusing beauty, science, and art. Today’s announcement is a small teaser of all that is to come in the coming months when we unveil the full extent of this exciting project to consumers across the globe.”
For the collection’s packaging, Coty partnered with the annual African Contemporary Art Fair: 1-54 for an Artcyling project. Artists have free rein to use the bottles of one collection scent in their own art project.
The collection is available online on February 28th and will be unveiled in Paris on March 2nd. Coty will also house the collection’s first global pop-up on March 20 in the Marais district.
The collection also features scent refills for five of its scents— Noir Encens, Encore une Fois, Aristo Chypre, Soleil D’Ikosim and Entre Genres.
Related: See our Online Exclusive: Infiniment Coty Fragrances—In Refillable Bottles Designed for 'Artcycling'
Infiniment Coty Paris fragrances are broken down into three collections.
I AM DAWN:
Matin de Jade: a citrus cologne with notes of ginger, bergamot and white flowers.Atomes Crochus: honeysuckle and smoked green tea floral fragrance.
Les Mots Doux: this is a delicate fragrance of jasmine and rose.
J’Ai Trois Amours: a fruity floral scent with notes of banana blossom and jasmine.
I AM DAY:
Entre Genres: this musky perfume is a trio of musks with a note of tangerine.Soleil D’Ikosim: a floral scent of orange blossom, vetiver and neroli.
Aristo Chypre: a rich perfume of patchouli and rose.
Encore Une Fois: this fragrance blends vanilla Planifolia and vanilla bourbon with Peru Balsam.
Noir Encens: a bold woody perfume of black pepper and incense.
I AM DUSK:
Or De Moi: this floral fragrance has notes of tuberose, chypre accord and moss.Santal A La Vida: a warn sandalwood fragrance with hints of jasmine.
Un Parc de Roses en Alabama: this leathery floral scent has notes of rose, myrrh and leather accord.
L’Amour Pourpre: a fragrance of royal lavender with vanilla notes.
Après L’Amour: a warm scent of virgin tobacco accord with hints of ginger.
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Parfums De Marly released its latest fragrance- Perseus.