Weekly Recap: ELC’s Sustainability Efforts, Jessica Alba Steps Down, & More

Here's your weekly recap—the most viewed news stories on our site for the week ended April 20, 2024.
 
The Estée Lauder Companies was popular this past week as it named a new Brand Ambassador for the Estée Lauder brand, and the Group announced the Company's sustainable packaging initiatives.
 
Korean singer, actress, and philanthropist IU is Estée Lauders' first Korean Global Brand Ambassador. Her first campaign will feature the brand’s Advanced Night Repair and Double Wear franchises. 
 
The Estée Lauder Companies’ latest sustainability report highlights that 71% of all ELC’s packaging is now refillable, recyclable, reusable, recycled, or recoverable—according to the reports from the 2023 fiscal year. 
 
Co-founder of The Honest Company, Jessica Alba has stepped down from her role as chief creative officer, as she “redirects her focus on new projects and passions.” She remains with the company as a member of the Honest Board of Directors. 

Here are our top 10 most viewed stories from the past week:

1. Ranking the Top 50 Cosmetic Companies
 
2. Top 10 Hottest Luxury Makeup Brands—According to Landys Chemist
 
3. Top 10 Haircare Brands in the World—Ranked by Cosmetify

4. Top 10 Most Popular Skincare Products In 2023—Ranked by Landys Chemist
 
5. Most Popular Men’s and Women’s Fragrances of 2023
 
6. Rare Beauty Receives Leaping Bunny Certification
 
7. Jessica Alba Leaves The Honest Company

8. Ranking the Top Beauty Brands and Products in the USA and the World
 
9. Estée Lauder Names IU as New Global Brand Ambassador
 
10. Estée Lauder Companies Advances Sustainable Packaging Initiatives
 
Thanks for reading our Breaking News. We'll have a new list for you next Monday.
 
Have a great week!