06.20.24
Kiss Products has a new brand ambassador—21-year-old gymnastics champion Suni Lee.
In her role as a Brand Ambassador, Lee is the face of the Salon X-tend LED Soft Gel System and will be featured across the full marketing mix, including creating social media content for the Kiss platforms.
The Salon X-tend LED Soft Gel System is a salon-quality at-home gel nail extension kit that the brand says is the first of its kind. It includes flawless pre-applied and pre-polished gel nail extensions that claim to last for up to 14 days without damaging natural nails. The starter kit includes an LED Lamp.
Lee will wear the nails during competitions and appearances in 2024—for a true test of how well they hold up.
Kristin Giarrusso, Kiss Global Marketing Director, Kiss Products, says, "With a natural affinity for beauty, Suni Lee embodies the essence of what Kiss stands for: empowerment, confidence, and authenticity. We are very excited to welcome her to the KISS family and look forward to reaching new heights and inspiring a broader audience together."
"I am obsessed with nails, which is why I am so excited to partner with Kiss...Being a gymnast requires me to move in a way that is flexible, weightless, and strong. I need the same traits when it comes to my manicure," she says. "Salon X-tend allows me to do that effortlessly," she adds.
Lee won three medals at the 2020 Olympic Games, securing gold as the all-around champion, silver with the team, and bronze on the uneven bars. She remains deeply connected to her roots and is the first Hmong-American to compete at the Olympics.
The Salon X-tend LED Soft Gel System is available on the Kiss Products' website and in mass retailers nationwide.
In her role as a Brand Ambassador, Lee is the face of the Salon X-tend LED Soft Gel System and will be featured across the full marketing mix, including creating social media content for the Kiss platforms.
The Salon X-tend LED Soft Gel System is a salon-quality at-home gel nail extension kit that the brand says is the first of its kind. It includes flawless pre-applied and pre-polished gel nail extensions that claim to last for up to 14 days without damaging natural nails. The starter kit includes an LED Lamp.
Lee will wear the nails during competitions and appearances in 2024—for a true test of how well they hold up.
Kristin Giarrusso, Kiss Global Marketing Director, Kiss Products, says, "With a natural affinity for beauty, Suni Lee embodies the essence of what Kiss stands for: empowerment, confidence, and authenticity. We are very excited to welcome her to the KISS family and look forward to reaching new heights and inspiring a broader audience together."
More About Suni Lee
As a self-proclaimed beauty junkie, Lee has become a go-to for her followers on the latest in beauty and lifestyle trends across her platforms, spanning a community of over 3 million people on Instagram and TikTok collectively."I am obsessed with nails, which is why I am so excited to partner with Kiss...Being a gymnast requires me to move in a way that is flexible, weightless, and strong. I need the same traits when it comes to my manicure," she says. "Salon X-tend allows me to do that effortlessly," she adds.
Lee won three medals at the 2020 Olympic Games, securing gold as the all-around champion, silver with the team, and bronze on the uneven bars. She remains deeply connected to her roots and is the first Hmong-American to compete at the Olympics.
The Salon X-tend LED Soft Gel System is available on the Kiss Products' website and in mass retailers nationwide.
