07.30.24
PanOxyl is preparing for significant upgrades to brand packaging and has launched the new Acne Banishing Body Spray with 2% Salicylic Acid.
Steve Gallopo, Executive Vice President and Chief Commercial Officer, Crown Consumer Skincare Division, said,
"Our updated packaging not only modernizes the look of our PanOxyl brand, but also reinforces our dedication to delivering effective acne solutions that consumers can continue to trust. We're excited to unveil this fresh new look that reflects our commitment to innovation and customer satisfaction, as well as introduce a new product to our ever-growing portfolio of acne-fighting solutions."
The updated packaging is designed to reflect the brand’s evolution. The packaging now uses color blocks aligned with the brand’s cleanse, manage, and moisturize categories, helping consumers connect with the products and making shopping easier.
In addition to the new packaging, PanOxyl launched the Acne Banishing Body Spray. It is designed for easy application with its 360-degree spray nozzle, allowing users to spray and go for total-body skincare maintenance.
The spray is formulated with 2% Salicylic Acid and is designed to unclog pores, clear blemishes, and prevent future breakouts. It is enriched with Niacinamide, Vitamin C, Witch Hazel, and Aloe.
PanOxyl is also launching a new digital campaign, "Seen it. Solved it." Developed with Little Big Brands, this campaign celebrates PanOxyl's journey from its inception in the 1970s to its position today in acne care.
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