01.18.24
"Discover Beauty" is a curated section at Cosmoprof North America Miami, featuring "hidden gems from across the globe," organizers say.
Get inspired by these skincare, makeup, and fragrance brands that each offer something unexpected. The participating brands are all either new to the US market, have a limited retail footprint, or will launch by the end of this year.
Beauty expert Maria Torres is an Advisor to the Discover Beauty brands, offering her development and marketing expertise.
A few of this year's "Discover Beauty" brands are:
- Energybits: Spirulina algae tablets—the newest plant-based beauty ingestible for skin, hair, energy, hunger, weight loss and longevity.
- Dear Dahlia: A luxury vegan makeup brand inspired by the dahlia flower, using its patented Dahlia Variabilis Flower Extract. It provides antioxidant properties for anti-aging and skin conditioning benefits.
- Dr Pruss: An innovative Swiss skincare that was researched and developed at the Swiss Center for Genetics to address genetically defined skin aging.
- Fatboy: A range of hair essentials developed by Tyson Kennedy, New York-based hairstylist and lead singer of Grammy-nominated band Steriogram.
- Shikohin: A Japanese longevity skincare company with products that unlock the power of functional mushrooms and natural remedies.