Eight products that are packaged and designed to allow the consumer to mix themselves, and/or customize.
Slideshow: PACKAGING THAT LETS YOU PLAY
Anastasia Beverly Hills' Lip Palette includes a mixing plate, brush and spatula.
LOLI Beauty
LOLI Beauty uses food-grade ingredients for a personalized approach to beauty — consumers choose a pre-mixed, ready-to-use base, plus optional mix-ins from its Raw Collection, then stir with a spoon. Matcha Coconut Paste base is shown above, with the mix-ins Aloe Vera Juice and Sweet Fennel Oil.
CLARINS' DOUBLE SERUM
A dual-chamber suspension system preserves the integrity of the ingredients until application.
CLINIQUE BIY PIGMENT DROPS
Drops transform any moisturizer into a BB, CC, or fuller coverage foundation.
FILORGA C-RECOVER
Ultra-concentrated vitamin C is preserved intact until use, thanks to air-tight packaging.
KIEHL'S APOTHECARY PREPARATIONS
Users choose two targeted complexes to ‘freshly mix’ a custom formulation at home.
MAKE UP FOR EVER CHROMATIC MIX
An array of water-based pigments allows you to adjust any foundation shade to perfectly match your skin tone.
MIXOLOGIE PERSONAL PERFUME
Blend your own signature scent using each of the eight alcohol-free rollerballs.