01.01.13
Natura Cosméticos S.A., the leading Brazilian manufacturer and direct seller of cosmetics, toiletries and fragrances, and Aesop, the Australia-based personal care company, have announced that they have entered into a definitive agreement, under which Natura will acquire a 65% stake in Aesop for approximately AUD $68 million in cash, which includes the anticipated acquisition of Aesop’s distributors.
Established in Melbourne in 1987, Aesop now operates more than 60 retail locations in 11 countries, offering a range of premium products for the skin, hair and body, using both plant-based and laboratory-made ingredients. Natura, founded in 1969 and headquartered in Brazil, is a leading wellness and beauty company that distributes its products through the direct selling model.
Upon closing, Natura and Aesop will continue to operate independently, but with a longer-term goal that could lead to Aesop potentially entering the Brazilian market and Natura exploring the concept of signature stores in select markets.
Established in Melbourne in 1987, Aesop now operates more than 60 retail locations in 11 countries, offering a range of premium products for the skin, hair and body, using both plant-based and laboratory-made ingredients. Natura, founded in 1969 and headquartered in Brazil, is a leading wellness and beauty company that distributes its products through the direct selling model.
Upon closing, Natura and Aesop will continue to operate independently, but with a longer-term goal that could lead to Aesop potentially entering the Brazilian market and Natura exploring the concept of signature stores in select markets.