HBA Global Announces 2015 Conference Program

UBM Canon has announced that HBA Global will return to Manhattan’s Jacob K. Javits Convention Center, June 9-11, 2015, with a new slate of educational opportunities surrounding health and beauty trends, innovations, and market strategies across three days of conference sessions. This exclusive event offers three tracks, including Market Strategy, Product Development, an all-new track completely on Naturals, plus a brand-new series of beginner workshops, called “HBA 101.”

Jennifer Walsh, CEO of Pride and Glory Ventures, will present a keynote on June 9th, discussing “The Future of Niche Beauty Brands.” Additional industry speakers at the conference will include Weiyi Su, vice president of Safety & Toxicology Worldwide of Estée Lauder, Rona Berg, editor-in-chief of Organic Spa Magazine, and Ali Kole, senior vice president of Strategy and Business Development, Kendo Brands (an LVMH company).

The Naturals Track features a spotlight on organics, a panel discussion on antioxidants and skin care, the latest in “natural” packaging, innovations in nutricosmetics and trends in botanical and food ingredients, along with other important areas of growth.

The Market Strategy Track offers discussions on mobile commerce, what beauty editors look for in a story, digital/social media marketing, breaking into the spa and salon or retail market, heritage luxury brand strategy, new distribution channels, brick and mortar retail, Omni-channel marketing and more.

The Product Development Track provides leading-edge insight on advances in formulations, DNA in skin care technology, anti-aging ingredients, raw materials trends, the latest new breakout categories, the DIY market, what’s new in devices and other topics.

New this year is an “HBA 101” workshop series for those new to the health and beauty field, with information on launching a brand, packaging and labeling, intellectual property, working with certified labs, as well as other helpful tutorials.

The HBA Global Exhibition will be a featured pavilion within the EastPack expo. These are co-located with MD&M East, Atlantic Design & Manufacturing, ATX East, PLASTEC East, and Quality Expo East. In addition, the pharmaceuticals packaging show (Pharmapack North America) will be held in the Javits’ River Pavilion on June 9-10.

The Center Stage, in the exhibition hall, will offer free keynotes and topical panel discussions, such as “How to Avoid Common Design Mistakes When Prototyping,” and fun sessions, such as a visit from a 3D printed drone, and the Materials Girl, dressed in all 3D printed materials.

Speed Networking sessions will take place June 9-10, also at the Center Stage. It is free to sign up and connect with like-minded professionals in a lively setting.