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Jamie Matusow, Editor-in-Chief09.01.15
Julie Fredrickson, co-founder of Stowaway Cosmetics, says she has an enormous collection of packaging she has amassed over the years, and has used some of her favorite sample size components as a starting point for her on-the-go minimalist collection. The soft-touch packages feel good to the hand, and much thought and experimentation went into matching the formulations to the packages. The safety of the ingredients is also critical to the brand. Stowaway is EU compliant, which means they use ingredients that are approved in not only the U.S., but also the EU. The U.S. only bans the use of 11 ingredients, while the EU bans over 1,300. Products range from $10-$22 and include Radiant Complexion BB Cream, Creaseless Concealer, Effortless Eyeliner, Defined Lash Mascara, Crème Lipstick and Cheek & Lip Pot Rouge.
Stowaway Cosmetics was chosen as the Cosmetic Package Innovator of the year at the 2015 ICMAD awards held during Cosmoprof North America. Stowaway created their line of luxury, lightweight and portable products in collaboration with HCT Group.
More info:
stowawaycosmetics.com