Jamie Matusow, Editor-in-Chief12.07.15
Solev, part of Groupe Pochet, has decorated the iconic new Nina bottle by Nina Ricci. The gold-leaf effect emphasizes and enhances the sensual curves of the bottle. The supplier says that with reproducing the elegant hand and paintbrush gesture with what they call an “incredible accuracy,” they have achieved “an industrial miracle, marrying metallization with an innovative varnishing process.” Pleated and sensorial effects, lighting variations and intensity—all the artistic gold decoration rendering requested by the Nina Ricci brand—were met, according to Solev. Graphic black pad-printing on the bottom adds a finishing touch to this standout package.