Creativity & ‘newness’ remain key marketing tools to appeal to beauty shoppers—as advances in sustainability and production are redefining packaging innovation.
Packaging suppliers weigh in on how metals and metallics add glamour and shine to makeup packaging, fragrance bottles, cartons, skincare rollers—and more.
Packaging suppliers are doubling down on sanitary packaging innovations and product delivery solutions. Single-dose, hygienic sampling will be here to stay.