Peter Lennox has been appointed as the new president and CEO of Arcade Beauty, set to take on the dual post on February 1. Lennox comes from a Blue Chip consumer packaged goods environment, with extensive international business experience—in companies including American Express and Sun Coast Plastics. He subsequently moved to Graham Packaging, where he ran various global businesses including Graham's Personal Care and Specialty Business before becoming president of Graham Packaging North America, a $2.7 billion business.
 
In 2012, he moved to Pregis Protective Packaging where he became president of their European business. He joined AEA Investors, a mid market PE firm, as an operating partner, in 2014.
 
Lennox commented: “I am delighted to be joining Arcade Beauty and excited to have the opportunity to build on the successes achieved to date. Although Arcade Beauty is a new entity following the merger of Arcade Marketing and Bioplan, the business is built on a solid foundation of innovation, quality and great people. I firmly believe that by deepening our understanding of the value proposition being delivered by our customers’ brands, we can better tailor our services and products to support their marketing efforts. This will be a focus for us as we go forward.”