03.10.16
Hain Celestial Group and some of its brands, including Alba Botanica, Avalon Organics and Jason, are partnering with the humanitarian organization CARE, which fights global poverty. Together, the companies have created the Qach'Umilal Girls' Education and Leadership Project, to support girls' education.
The program benefits 150 indigenous girls and adolescents from families in western Guatemala by supporting their primary school education. This is a milestone in the brands' Empower Her through Education campaign with CARE that is dedicated to eliminating barriers to education for girls in developing countries.
Limited Edition Packaging
To raise awareness, Alba Botanica, Avalon Organics and Jason are launching limited edition products that will feature actual drawings from the Qach'Umilal girls on the packaging.
These brands have already donated $25,000 directly to the local schools. Donations are going directly to support the 150 girls and teachers in the Qach'Umilal program.
"Girls who stay in school are generally healthier, earn more money as adults and start families later," said Michelle Nunn, CARE's president and CEO. "Most importantly, they are more likely to make sure their sons and daughters also go to school, helping to break the cycle of poverty. We're confident that the Qach'Umilal Girls' Education and Leadership Project Education is an investment that will pay off now and for generations to come."
See the limited edition bottles in this video.
The program benefits 150 indigenous girls and adolescents from families in western Guatemala by supporting their primary school education. This is a milestone in the brands' Empower Her through Education campaign with CARE that is dedicated to eliminating barriers to education for girls in developing countries.
Limited Edition Packaging
To raise awareness, Alba Botanica, Avalon Organics and Jason are launching limited edition products that will feature actual drawings from the Qach'Umilal girls on the packaging.
These brands have already donated $25,000 directly to the local schools. Donations are going directly to support the 150 girls and teachers in the Qach'Umilal program.
"Girls who stay in school are generally healthier, earn more money as adults and start families later," said Michelle Nunn, CARE's president and CEO. "Most importantly, they are more likely to make sure their sons and daughters also go to school, helping to break the cycle of poverty. We're confident that the Qach'Umilal Girls' Education and Leadership Project Education is an investment that will pay off now and for generations to come."
See the limited edition bottles in this video.
