02.21.19
Revlon launched its new "I Can. So I Did." campaign, featuring Revlon Brand Ambassadors Gal Gadot, Ashley Graham, Adwoa Aboah and Eniola Abioro.
The campaign promotes Revlon's new collection, PhotoReady Candid. The skin-enhancing foundation line provides antioxidant, anti-blue light and anti-pollution benefits.
Shot by renowned photographer and director Mario Sorrenti, the campaign includes video and emotional photography designed to inspire women to own their natural look -- and encourage them to achieve their goals.
Silvia Galfo, global brand president, Revlon, says, "Our goal with 'I Can. So I Did.' is to inspire and spark a conversation where women are encouraged to be candid and unapologetic. We want to give women the confidence to be themselves and turn their potential into achievement – big or small – and motivate others to live boldly and hold nothing back."
Follow the campaign on social media using the hashtags #ICanSoIDid and #liveboldly.