Beauty is embracing CGI technology & creating memorable campaigns—but social media users say the new Kylie video for Asos is too much like Maybelline's.
ColourPop, MAC, and Anastasia Beverly Hills are the top 3 beauty brands in the U.S. for Q1 2022, ranked by Tribe Dynamics for earned media performance.
Over 100 beauty brands join Versed & Youth to the People & sign an open letter to Congress calling attention to climate change and asking leaders to act
Perfect Marc Jacobs recruited the help of Lance Bass, Amanda Lepore, Chaka Khan & others to help raise funds & spread the message that 'we are all perfect.'
Watch the first Q+A video below--the Generations of Beauty campaign aims to inspire connecting through makeup while social distancing during the pandemic.