Beauty Packaging Staff09.24.19
Myro's refillable deodorant is launching at Target stores, nationwide.
Myro is a first-of-its-kind refillable deodorant brand that launched last year using a subscription-based, direct-to-consumer model, for men and women.
"Target gives us the ability to scale Myro's mission and do positive things for people and the planet, in a way that can have a real impact." says Greg Laptevsky, Myro's founder and CEO.
How The Refillable Case Works
The brand states its focus is on "design, customer experience and sustainability." Users purchase a pre-filled case and pod, and refill pods can be purchased separately.
No need to wait until the case is empty to refill, because it is easy to insert and eject a pod from the case to switch scents.
The Case & Pod Combinations
Myro's innovative refillable case is available in five pre-filled color case-and-scent-pod combinations, which are:
Moss + Chill Wave, Blush + Pillow Talk, Flame + Solar Flare, Royal + Big Dipper, and Slate + Cabin No. 5.
Shoppers can also choose a customized color and scent combination.
More Packaging & Product Ingredient Details
Each Myro refill pod is fully recyclable and made with approximately 50% less plastic than traditional deodorant brands, the brand states.
Myro uses bacteria-neutralizing citrus, probiotics and sage to fight odor, and cornstarch to absorb wetness. It's free of aluminum, parabens, triclosan, steareths, phthalates and talc.
Plus, there are no irritating ingredients like baking soda, artificial colors or synthetic fragrances found in traditional deodorant brands. It's also gluten-free, vegan and never tested on animals.
