Beauty Packaging Staff11.04.19
HLP Klearfold has launched Klearfold RPET100, a 100% postconsumer recycled (PCR) content plastic folding carton to expand its RPET offerings.
Many consumer products marketers and retailers have established packaging sustainability goals that include using plastic packaging with up to 100% PCR content. Klearfold RPET100 enables these companies to continue to realize the marketing and merchandizing benefits of Klearfold plastic folding cartons while satisfying their sustainability goals.
HLP Klearfold will continue to offer Klearfold RPET30, a plastic carton with 30% PCR content that it has had for the past decade.
According to Steve Frazier, president of HLP Klearfold, “When we began making 30% box-grade PCR RPET ten years ago, we arrived at 30% content as a proper balance between our customers’ sustainability aspirations at that time and our ability to produce RPET with no perceptible difference in quality as compared to our virgin APET. Today, many major brand owners and retailers are developing more stringent sustainability goals, many to be implemented by 2025, and our 100% PCR plastic folding cartons can help them get there.”