Beauty Packaging Staff08.21.20
Kylie Cosmetics revealed a first look at her summer sailor-themed collection on Instagram Stories -- and its packaging is inspired by a retro pin-up girl look.
The line's nautical theme includes lip gloss and eyeshadow palettes decorated in red, white, and blue. Kylie is featured on the packaging as a cartoon drawing of a sailor pin-up girl.
During a photo shoot to promote the new line, Kylie wore makeup from the collection with a sailor outfit -- and showed a glimpse on IG stories, see the screenshot above.
The Sailor Summer Collection includes a Matte Lip Kit, High Gloss Lip Gloss, the Sailor Palette, Palette, a Shadow Stick Duo, and the brand's first-ever faux lashes. The collection is offered as a bundle for $115. It's packaged in a keepsake sailor-blue round box decorated with stripes on the sides and red inside.
The limited-edition collection launches on August 31 at 12 noon EDT and 3 pm PDT.
