Beauty Packaging Staff12.15.20
Estée Lauder Companies has announced plans to build its first plant in the Asia-Pacific region in Ibaraki, a city 45 miles northeast of Tokyo.
The factory will boast one of Estée Lauder’s largest production outputs globally, according to the company. Equipping the plant with the latest technology, the company aims to quickly turn out products suited for the Asian market. Estée Lauder also says it wants to contribute to job creation and become a part of the community.
The Asia-Pacific region is a growth engine for the company, with mainland China delivering double-digit year-on-year increases in sales in the three months ended September.
The company will break ground on the new facility next month. Operations are slated to begin in the latter half of 2022.
The factory will boast one of Estée Lauder’s largest production outputs globally, according to the company. Equipping the plant with the latest technology, the company aims to quickly turn out products suited for the Asian market. Estée Lauder also says it wants to contribute to job creation and become a part of the community.
The Asia-Pacific region is a growth engine for the company, with mainland China delivering double-digit year-on-year increases in sales in the three months ended September.
The company will break ground on the new facility next month. Operations are slated to begin in the latter half of 2022.
