08.16.21
Dr.ForHair has announced it has gotten a $41 million investment from Wyatt Corp. The K-beauty hair care brand says it is on track for growth.
Wyatt Corp today announced the intent to substantially increase funding the global growth and brand reach for Dr.ForHair. The brand recently launched its best-selling Folligen Original Shampoo in the U.S.
"Following our recent online product launch in the U.S., we have planned more active brand expansion in the North American market," said David Kwon, CEO, Dr.ForHair. "Through these channels, we'll increase accessibility for Asian customers and all consumers with scalp and hair loss management needs."
The brand is already a market leader in the Korean hair loss shampoo industry as well as a recognized scalp care brand throughout Japan, Malaysia, and Singapore with worldwide sales topping 18 million units. This additional investment positions the brand for exponential growth on an even wider global scale.
The investment will build on this momentum and expand marketing efforts.