IPSY, a BFA (Beauty For All) Industries brand, is celebrating its 10-year 'Glamiversary' with a live beauty event this weekend in New York City.

A celebration, open to the public, will be held on Saturday, October 9 and Sunday, October 10 from 12 - 7 p.m. at the Hudson Yards Public Square and Gardens in New York City.

The event will feature immersive beauty experiences, including build-your-own Glam Bag stations, brand activations and services from 20 brands.

Participating brands include Halsey's about-face, Anastasia Beverly Hills, ITEM Beauty, Refreshments, Sol de Janiero, Sunday Riley, and Trésluce Beauty. IPSY Glamiversary also will include demos, panels, fireside chats, and guest appearances by Benito Skinner, Tabria Majors, Bailey Sarian, Angel Merino, Christen Dominique and more.

Marcelo Camberos, BFA Industries CEO and co-founder, says, "When we started IPSY ten years ago, we had a single vision: to shift the balance of power from one to many, and democratize what was a very narrow beauty industry."

Camberos, adds, "We wanted to build a brand on the tenet of community, by creating a space for authentic self-expression and continuous inspiration. Since then, we've built an incredibly diverse, passionate community of beauty lovers who continue to propel us forward in our quest to make beauty more inclusive and welcoming to all."

Lani Kuramoto, SVP Marketing at IPSY, says, "IPSY has always been powered by our loyal community, and what better way to celebrate our 10th-anniversary than with the Ipsters who have fueled our impact over the last decade.

Kuramoto adds, "This long-awaited, immersive event will give us a chance to reconnect with our community, to tap into the human connection that we've all missed, and to ring in the next chapter of IPSY with a live, interactive experience."

IPSY's monthly Glam Bag subscription always includes a makeup bag along with sample size products. Take a trip down memory lane to see some of its memorable bag designs, like the one shown above.