Weekly Recap: Birchbox Considers Bankruptcy, L’Oréal Launches Shihyo & More

Here's your weekly recap—the most viewed news stories on our site for the week ended November 26, 2022.
 
Beauty subscription service Birchbox, which was acquired by FemTec Health for $45 million last year, is rumored to be considering bankruptcy. FemTec Health sent a letter to creditors earlier this month advising them of bankruptcy proceedings and suggested they consider opting into shares of FemTec.
 
In other news, L’Oreal Groupe launched a luxury beauty brand named Shihyo through third-party joint venture Loshian, in partnership with South Korean hotels and duty-free shops operator Hotel Shilla and Anchor Equity Partners. This is the first time L’Oréal is launching a beauty brand through a joint venture.
 
Also, Mintel unveiled three key global consumer trends set to impact the beauty industry—and personal care industry—in 2023 and beyond. These trends will impact the beauty industry for the next five years Mintel says.

Here are our top 10 most viewed stories from the past week:

1. Ranking the Top 50 Cosmetic Companies
 
2. Birchbox Beauty Subscription Service Considers Bankruptcy
 
3. L’Oréal Unveils Luxury Beauty Brand Shihyo

4. The Top Skincare and Beauty Trends Of 2022 So Far
 
5. Top 10 Beauty Brands in The U.S. For Q1 2022
 
6. Morphe-Owner Forma Brands Considers Bankruptcy
 
7. Michelle Pfeiffer's Fragrance Line Launches Today

8. 3 Key Beauty Consumer Trends For 2023 & Beyond
 
9. FBI Director Voices National Security Concerns Regarding TikTok
 
10. 4 Key Beauty Trends For 2023 By Trendalytics
 
Thanks for reading our Breaking News. We'll have a new list for you next Monday.
 
Have a great week!