06.18.24
Olive Tree People Inc. announced a new globally unique ‘no-makeup’ makeup brand, Olive Rose, based on hydroxytyrosol. Olive Rose will launch in October 2024.
Olive Rose is the world's first ‘no-makeup’ makeup based on hydroxytyrosol, creating a “completely new skin feeling.”
In celebration of the brand’s first year in the U.S. Olive Tree People hosted an event in Santa Monica, CA on June 7-8, where the company made the announcement.
Magda Lommel, the daughter of founder and CEO Thomas Lommel, presented the Olive Rose brand based on her personal story between Mallorca, Berlin, Basel, and Los Angeles.
Founder and CEO Thomas Lommel said, “With our Waterless Movement success and our brands Oliveda and LA Dope, we built in the last 15 months thousands of customers who love our products, and so we have laid the foundation that convinces me that sales of Olive Rose in the first year will be 8-digits.”
Olive Rose is another brand under the Olive Tree People umbrella alongside LA Dope, Oliveda, Olive Mush, and Re:connected to Nature.
Olive Rose is the world's first ‘no-makeup’ makeup based on hydroxytyrosol, creating a “completely new skin feeling.”
In celebration of the brand’s first year in the U.S. Olive Tree People hosted an event in Santa Monica, CA on June 7-8, where the company made the announcement.
Magda Lommel, the daughter of founder and CEO Thomas Lommel, presented the Olive Rose brand based on her personal story between Mallorca, Berlin, Basel, and Los Angeles.
Founder and CEO Thomas Lommel said, “With our Waterless Movement success and our brands Oliveda and LA Dope, we built in the last 15 months thousands of customers who love our products, and so we have laid the foundation that convinces me that sales of Olive Rose in the first year will be 8-digits.”
Olive Rose is another brand under the Olive Tree People umbrella alongside LA Dope, Oliveda, Olive Mush, and Re:connected to Nature.